Video premiere: "Let It Go" by J Hacha De Zola

“It’s a kids party gone wrong,” says Jersey City-based “urban junkyard” artist J Hacha De Zola of the music video for “Let It Go,” the latest single from his upcoming new album, Escape from Fat Kat City, out January 8. “I always laugh at these videos where folks are trying so hard to look edgy, so I got together with a bunch of my friends and it was total slapstick.”

“I liked the idea of looking silly,” Hacha De Zola says of his party mascot getup in the clip, which also features someone named The Furry Overlord From Nevermore. “A friend of mine introduced me to him, and in turn he invited a bunch of his furry cohorts to frolic around at the shoot.”

As for the song itself, the video undercuts its serious tones. “It’s about coming to terms with some of harsh realities of life,” he explains. “Sometimes we drop the ball.”