Photo by Kelsey Ayers
Asbury Park’s fierce “bitch rockers,” Little Hag, are thrilled to share their latest single and accompanying music video, “You Blew It!.” The track is featured on the band’s upcoming album, Now That’s What I Call Little Hag, which will be available on August 23 via Bar/None Records.
Directed and edited by Ali Nugent, the “You Blew It!” video encapsulates the band’s raw energy and uncompromising attitude. According to Little Hag’s frontwoman, Avery Mandeville, the song’s inspiration came from personal experience: “The chorus is just a text my ex sent me when he got kicked out of the band. They say if you have nothing nice to say, say nothing at all… so these words are his.”
Now That’s What I Call Little Hag promises a diverse sonic journey, showcasing Avery Mandeville’s multifaceted songwriting across punk rock anthems, disco explorations, intimate ballads, and more. Mandeville collaborated with eight different producers and studios, including Mark Watter at Headroom Studios and Erik Kase Romero, to craft an album that dives deep into themes of love, self-reflection, and societal critique.
Little Hag, originally formed in 2016 in Central Jersey, consists of Mandeville, guitarist Matt Fernicola, drummer Owen Flanagan, bassist Mitchell Warren-Devlin, and keyboardist/vocalist Cara Introcaso. Their evolution from local open mic performers to acclaimed artists signed with Bar/None Records has been marked by a series of bold releases, including Whatever Happened To Avery Jane and Leash.
After signing to Hoboken’s Bar/None Records in 2020, Little Hag released Whatever Happened To Avery Jane, a compilation of older tunes including the summer bummer pop single “Tetris.” Their following EP, Breakfast, featured the raw tracks “Piss,” “Blood,” and “Cum.” The sophomore LP Leash was abrasive and daring, calling out a variety of shitty dudes – exes, alcoholics, and old man stalkers – and the ugly ways we self sabotage. The power of these feminist anthems saw Little Hag take the late stage performing with Bright Eyes, Alex G, Interpol, and Spoon in their hometown of Asbury Park, with Naked Giants in L.A,. and at Feile Na Greine festival in Limerick, Ireland.
For Now That’s What I Call Little Hag, Mandeville took time to clear her head after a breakup, traveling to Durham, N.C., to write a song every day for a month before moving to South Philly. The album was recorded with engineer Mark Watter (Alex G, Liz Delise) at Headroom Studios and Erik Kase Romero (The Front Bottoms). Little Hag bites down hard on your brain and doesn’t let go, with infectious live energy, unabashed audacity, and a penchant for the uncomfortable and taboo.
Pre-order the new album here, and be sure to follow Little Hag on Facebook, Instagram, TikTok, and their official website.
