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Cam Cole - Lost in Creation (New Age Records UK)

10 November 2026

Lost in Creation feels like it has been a long time coming, but I’m sure that’s what happens when an artist teases the leading singles out to perfection; it feels like you have been waiting forever, tempted by a stream of succulent sonic amuse-bouche before the main meal. But that’s anticipation for you, always getting ahead of itself.

But then, as ‘Fee Fi Foe’ piles in, sounding like a hippy blues traveller take on 60s rock…The Levellers meets Led Zeppelin, perhaps, you realise that the waiting has all been worthwhile. It is fair to say, though, that Cam Cole’s sound is nothing if not eclectic, and you could have a lot of fun playing that lazy journalistic game of band x meets artist y with every song found on this fantastic album. But I won’t, though that isn’t to say that you can’t.

‘Chasing Dreams’ feels like the sonic clouds darkening in the skies over the Summer of Love, ‘Ur So Beautiful’ is the sound of Thames Delta Blues evolving, ‘Feeling Me Now’ is coiled and cool, gritty and groovy and ‘Shroom Swamps’ is the soundtrack to a hunting trip with the Good Ole Boys through the Walthamstow Wetlands.

Cam Cole not only reminds us that the New World groove and the Old World folk traditions are very much siblings, that both feed off each other, and whether it’s Morris Dancing melodies in Montana, Zydeco in Zagreb or Blues music from the muddy banks below Blackfriars’ Bridge, the musical world is so connected now that we shouldn’t be surprised where we find great music. (I know for a fact that Ulaanbaatar has a great hip-hop scene.)

A great album, and more than worth the wait.

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