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Wattmore - Canadian Whiskey (Checked Label Services)

4 October 2025

Many of the world’s best ideas have been formulated over a few drinks… and then a few more, etc. Sadly, most of those world changing ideas have been forgotten in the morning as those hungover geniuses stagger out into the harsh light of the next day. But the idea that Wattmore proposes here is not something that will be undermined by having a few too many…having a few too many is the whole point, well, a carefully sourced few too many at least.

Capitalism is often its own worst enemy. If you object to something, a brand, a source, something politically attached to an unpalatable idea, you have so many choices that you can stop buying it in favor of an alternative product. And that is the simple truth that is being advocated here. If you don’t like the fact that policy makers in the USA seem to be bullying the world trade markets, whilst simultaniously turning on its own people, buy from somewhere else. Simple. Sspecially when the product that they are most concerned about here is alcohol.

And so over a cool, ironically, Bourbon-saoked country sound, flailing banjos and searing guitar breaks, they remind us that many countries make great beverages, – Canadian Whiskey, Mexican Tequila, Ukrainian Vodka, European Beer not to mention their homeland of Australia’s own fantastic wines – the imbibing aficionado has plenty of options.

So, here’s to the Coalition of the Comatosed, the Brotherhood of Booze, the Axis of Alcohol, The Liquored-up League, let’s change the world by drinking it dry, well, at least the countries that we consider to be our friends. Here’s to the Spirit of 76…percent proof!

If I’d known that being a revolutionary was this much fun, that I could change the world for the better without leaving my bar stool, I would have signed up years ago.

(Maybe I did, but I was so drunk I just can’t remember.)

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